In the News

Vitamin D and Walking Could Be the Secret To Stronger Bones After 50

Thursday, April 16, 2026
But here's the catch: Those bone-building benefits appeared only when walkers also had adequate levels of vitamin D. The combination of regular walking and a healthy vitamin D status created optimal bone-building results, particularly for the spine. Researchers say the findings are proof that vitamin D plays a crucial role in maintaining bone mass, especially for older adults. continue reading

Beyond vitamin D: study suggests sun exposure may boost libido in men and women

Monday, April 13, 2026
When did it shift from tanning research to studying the whole body? “That happened thanks to the veterinarian who accompanied the study. When we examined the mice after radiation exposure, she noticed things that didn’t remain only at the level of the skin: changes in fat distribution, in the lymph nodes and in overall appearance. She told me, ‘The mouse looks different.’ From there we were drawn into research on the sun’s effect on our physiology and metabolism.” continue reading

High-Dose Vitamin D May Shift Calories From Fat to Muscle

Wednesday, April 8, 2026
Vitamin D has always had a solid rep when it comes to bone health, but new research suggests it may play a deeper role in shaping our bodies — not just keeping them upright. In a new study scientists explored the effects of high doses of vitamin D. Their headline claim? The sunshine vitamin may help your body allocate excess calories toward muscle growth instead of fat storage. continue reading

Why All Effective Marketing is Math

Wednesday, April 8, 2026
For many salons across the country, it is not unusual for the average member to be worth $75, $100, $150 or more per year.  Let’s take the low number: $75 average revenue per member. Those 100 members are worth on average $7,500 over the course of the next 12 months. So, that ad you spent $1,000 on will generate $7,500 over the next year…that is more than a seven-to-one return on your investment.   Not too shabby. continue reading

Why the Optimal Vitamin D Range May Be Higher

Wednesday, April 8, 2026
Vitamin D is far more than a “bone vitamin.” It is a powerful regulator of immune function, inflammation, and cellular health. The evidence continues to show that aiming for higher, optimized levels, rather than simply avoiding deficiency, can have meaningful impacts on health outcomes.  continue reading

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