In the News

Fitness and Wellness Resolutions: How salons can support New Year goals

Tuesday, December 30, 2025
As the new year rolls in, millions of people make resolutions centered around fitness, health, and self-care. For tanning and wellness salons, this is an ideal time to leverage promotional efforts and strategic communication to align with your clients’ goals. By focusing on how your services contribute to their well-being, you can build stronger connections with clients and position your salon as an essential part of their New Year journey. continue reading

How a 2019 NEJM Study Misled the World on Vitamin D – VITAL trial was so wrong

Tuesday, December 30, 2025
But there is a foundational problem: most participants weren’t vitamin D deficient to begin with. Only 12.7% had levels below 20 ng/mL, the threshold generally associated with increased risk. The mean baseline level was 30.8 ng/mL—already at or near sufficiency. It’s the equivalent of testing whether insulin helps people who don’t have diabetes. continue reading

What happens to your body when you get morning sunlight? Doctor says: ‘It resets…’

Sunday, December 28, 2025
The importance of sunlight throughout the day continue reading

Objections to Pricing and How to Answer Them Effectively

Friday, December 26, 2025
“You are too expensive.” The normal first reaction to this statement is to get defensive, isn’t it? The next thought is to start to think of ways to reduce your price just to get the business, right? You have set prices based on your pricing strategy, and there is a reason for the price structure. It is not some arbitrary number you chose at random. If you don’t believe that you are worth what you are charging, neither will your customer. continue reading

Unlicensed UV sunlamp prompts advisory in Canada for possible skin reaction concerns

Wednesday, December 24, 2025
Health Canada is warning consumers not to use an unlicensed ultraviolet (UV) sunlamp for safety concerns over possible skin reactions, burns and eye damage. The item is the Chroma D-Light, which is sold online and advertised as a way to help support vitamin D levels. continue reading

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