In the News

Our website assessment tool analyses up to 5 pages of your website in under two minutes, providing a detailed, personalized report on 28 essential criteria. continue reading

There are two separate but related issues at stake. One is a public health issue — whether the SPF of a sunscreen provides adequate protection. The other is a labelling issue — whether the SPF on the label is what it says it is. All but one of the sunscreens tested by Choice returned an SPF of 24 or higher but health professionals are at pains to explain that all those sunscreens will still provide some level of protection from the sun's harmful rays. continue reading

Researchers have found that taking vitamin D2 supplements can lead to a drop in the body’s concentration of vitamin D3, which is the form our bodies naturally produce from sunlight. continue reading

Today’s younger generation is often reported to be less likely to tan— though that trend is showing signs of reversal—leaving salon owners to wonder whether they’ll be able to fill the shoes of boomers and Gen Xers who have been the backbone of the industry for decades.   continue reading

October is Breast Cancer Awareness Month – Bring awareness to breast cancer PREVENTION all month long by participating in and sharing the research! Vitamin D plays an important role in breast cancer prevention; an estimated 75-80% of breast cancer could be due to vitamin D deficiency, and therefore easily prevented with vitamin D alone. Several studies, including those published using GrassrootsHealth cohort data, have demonstrated this relationship between vitamin D status and the risk of breast cancer. continue reading