In the News
Too much SPF may lead to porous bones: experts
Friday, May 3, 2013
Doctors are warning sunscreen users that higher levels of sun protection factor (SPF) may mean better protection from ultraviolet radiation (UV), but also a higher risk of vitamin D deficiency.
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To Boost Immunity, Get Your Vitamin D Levels Up
Friday, May 3, 2013
In countries where sun exposure provides the equivalent of 10,000 IU a day and people have vitamin D blood levels of 105 to 163 nmol/L, autoimmune diseases (like multiple sclerosis, type 1 diabetes, inflammatory bowel disease, rheumatoid arthritis, and lupus) are uncommon. Don't be scared that amounts that high are toxic: One study of healthy young men receiving 10,000 IU of vitamin D for 20 weeks showed no toxicity."
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Ontario budget: Canadian Cancer Society applauds government’s continued commitment to preventing skin cancer
Friday, May 3, 2013
Comments from the JCTA, press release did not get a lot of traction in the media. 70% chance an election will happen this year. PC pushing NDP with gas plant problems, media has picked this up. Vote on second reading still has not happened. If second reading happens before summer break (16 days from now) there is probalby be committee meeting over the summer. If an election is called we start all over again. continue reading
UV, PR and the JCTA
Friday, May 3, 2013
The Joint Canadian Tanning Association (JCTA) tested new Facebook ads in March and the winners were Toast and 4 Ladies. The Facebook ads then redirect the consumer to specific landing page on the new JCTA educational consumer website – TanResponsibly.ca. In the March testing the ads had close to 2 million impressions in a 1 week period. continue reading
$300 Grant from CCS for Tanning is Out in Ontario
Wednesday, May 1, 2013
$300 not a lot of money and the CCS did not say how many schools did the campaign this year. Was that an indicator that there were less schools this year? continue reading