In the News

Don’t Buy Into Beauty Product Alarmism

Monday, January 19, 2015
For many, the New Year brings a familiar rattle of insecurity and sudden drive to be, as Gwyneth Paltrow puts it, "look the best version of yourself as you age.” Groan. continue reading

Sunlight and health; more than just Vitamin D

Friday, January 16, 2015
One of the most important aspects of life on earth is the sun. It provides warmth and energy, making life as we know it possible. Humans have evolved to live with the sun. It not only supports the plants and vegetation that feed and shelter us, but it is also an integral part of our physiology. continue reading

How is Vitamin D Represented by Media?

Wednesday, January 14, 2015
As we kick off the New Year, the Vitamin D Council takes a look at recent research examining how vitamin D has been portrayed in print media over the last several years. As we all know too well, media plays a huge role in shaping the perceptions of people in all of our communities. Accurate, fair, or not, people tend to trust newspapers and follow the recommendations within. continue reading

Research suggests vitamin D could affect brain function

Tuesday, January 13, 2015
‘Why do we feel better when we go out in the sun? Sun makes vitamin D in your skin.’ continue reading

The SunFriend wearable protects you from sunburn

Friday, January 9, 2015
SunFriend wants you to get more Vitamin D from the sun, but not so much that you get burned. So the company came up with its UVA+B SunFriend wearable device. It’s a simple device whose sole purpose is to measure your sunlight intake, particularly your exposure to ultraviolet radiation. continue reading

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