In the News

Sunlight Institute responses to sun articles 12/31/18—1/6/19

Monday, January 7, 2019
Sunlight Institute responses to sun articles 12/31/18—1/6/19   https://www.onlineathens.com/news/20181229/sunshine-tan-closes-after-31-years I’m sorry the tanning salon closed and hope the new fitness facility will include sunbeds (tanning beds). Sunbeds have numerous healthful qualities, including the following:
  • In five weeks, sunbeds can bring increase winter levels of vitamin D to summer levels.
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Tan Tax Repeal Bill Stalls in U.S. Senate

Thursday, January 3, 2019
“The Tan Tax got into the Affordable Care Act in 2009 because indoor tanning professionals did not have a presence or early warning system on Capitol Hill,” ASA’s Norton said. “That is no longer the case.” continue reading

 Sunlight Institute Sun article responses 12/24/18—12/30/18

Monday, December 31, 2018
Sunlight Institute Sun article responses 12/24/18—12/30/18   https://www.longevitylive.com/anti-aging-beauty/sunscreen-important-can-also-toxic/ Gisèle, this is an article that needed to be written. Sunscreen is a toxic fraud. In addition to what you said, a recent meta-analysis showed that sunscreen use made no difference at all in the risk of skin cancer.… continue reading

Is Free Better than a Discount?

Thursday, December 27, 2018

Is Free Better than a Discount?

Friday, December 21st, 2018 SmartTan.com
Of course free is better for the customer, but it may also make for a more effective promotion in the long-run than a discount, according to research. A study in the Journal of Consumer Research found that offering a discount devalues a product significantly in the minds of consumers, while offering something free as a promotion has little affect on the perceived value.
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Sunlight Institute responses to sun articles 12/17/18—12/23/18

Thursday, December 27, 2018
Sunlight Institute responses to sun articles 12/17/18—12/23/18   https://www.sentinelsource.com/news/local/new-tanning-salon-opens-in-keene-plaza/article_9319117d-96a0-5c16-a00c-d0b517b29ac0.html Congratulations to Larisa Trexler, who understands that sunbeds (tanning beds) have many healthful benefits, including relaxation and a feeling of wellbeing. Here are several additional benefits of sunbeds:
  • A twenty-year study showed that sunbed users had a 23% reduced risk of all-cause death compared to those who avoided sunlight and sunbeds.
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Salon owners – it's time to join forces and make a mark in the tanning industry. To maintain and develop a prosperous indoor tanning industry in Canada by educating Canadians on how to maximize the benefits while minimizing the manageable risks of responsible UV exposure. We will pursue continuous improvement of the perception of tanning amongst Canadians through scientific facts and research that support indoor tanning as an intelligent, controlled choice for UV exposure.

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