In the News

The 11 Landing Page Best Practices to Swear By

Friday, January 24, 2020
If you’re in marketing, you’re no stranger to landing pages. We’ve all clicked through an interesting ad looking for more information and abandoned the landing page because it was too confusing or didn’t hold enough information. And if we’re paying attention, we usually take note of what not to do with our own landing pages. continue reading

Vitamin D and Athletic Performance

Friday, January 24, 2020
Vitamin D and Athletic Performance
Dear Steven, 
While many of us will not be professional football players, we might be weekend warriors or enjoy a good exercise class. What would you do with the following statement?
“Football players with higher vitamin D levels were more likely to obtain a contract position in the National Football League.”
continue reading

Sunscreens leach up to 360 times more toxic chemicals into the blood than the FDA allows,

Thursday, January 23, 2020
he highest number seen was the plasma concentration for oxybenzone on day four, which was 180.1 ng/mL after some participants used an aerosol spray with the ingredient. That's 360 times greater than the FDA threshold. continue reading

Sunscreen Use: Recommendations vs Real World

Tuesday, January 21, 2020
Based on the general belief that a bottle of sunscreen could be used for 16.5 applications, the investigators were able to calculate that on average, participants used 12 mL each time. This represented one-third of the recommended amount to cover the body. continue reading

Sunscreen ingredients really do seep into the blood. Is that bad?

Tuesday, January 21, 2020
Scientists at the U.S. Food and Drug Administration have shown that active chemicals in sunscreens can readily soak into the bloodstream, confirming the need for more testing on whether these products are safe, the researchers said on Tuesday. continue reading

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