As we approach the end of 2019, the marketing press is full of stories about how we can make marketing more effective in 2020. In most cases, these articles are full of oft-repeated advice: the importance of email marketing, why SEO is important for your business, and how to store your customer data safely.
In the News
Google My Business
Thursday, January 16, 2020
JCTA NOTE: I found this in an article I was reading at Wordstream.com. Very important for small business.
12. Prioritize local SEO
According to Dan Rice, marketing manager at recruiting firm Talent Locker, the most effective strategy in 2019 was optimizing and prioritizing Google My Business, the free tool that allows businesses to manage their online presence across Google, including search and maps.… continue readingFrom heliotherapy to heat lamps: A short history of the sun tan
Tuesday, January 14, 2020
From heliotherapy to heat lamps: A short history of the sun tan
JCTA NOTE: interesting article from New Zealand – What comes around, go around. Is 2020 the decade for the return of a moderate tan.
Sunlight Institute Responses to Sun Articles Jan 6th to Jan 13th
Tuesday, January 14, 2020
Sunlight Institute Responses to Sun Articles Jan 6th to Jan 13th
https://www.thecoastnews.com/waterspot-winter-surfing-survival-guide-part-3/
Sun exposure is absolutely essential for human health, and the population does not suffer from sun exposure, but rather from sun deprivation. Nothing could be better than regular, non-burning sun exposure while surfing.… continue reading
Wet, cold weather associated with increased cancer rates
Friday, January 10, 2020
JCTA NOTE: UV exposure would decrease with cloud cover weather as we all know. Therefore wet and cold weather would decrease UVB exposure. Most research shows that the further you get away from the equator the higher the risk of most cancers, including melanoma.
5 Things To Avoid in 2020 From Looking at Online Marketing in 2019
Friday, January 10, 2020
