In the News

Appealing to the Senses

Friday, April 23, 2021
Research has shown having a smell that customers like can put them in a mood to buy. According to an article from Shopify, using scent marketing in retail stores “increased intent to purchase by 80%” and a gas station saw an increase of 300% in coffee sales when customers could smell the fresh brew. continue reading

Hajdu says Vitamin-D COVID-19 protection is “fake news”

Friday, April 23, 2021
Liberal Health Minister Patty Hajdu claimed in the House of Commons on Thursday that Vitamin D supplementation as an additional preventive measure against COVID-19 infection was “fake news.”  continue reading

BC – Province introduces travel restrictions to curb spread of COVID-19

Friday, April 23, 2021
To help keep communities safe and protect British Columbia’s health-care system from COVID-19, the Province is introducing travel restrictions that limit non-essential travel in B.C. continue reading

Alberta Relief for businesses now available – Up to $10,000

Friday, April 23, 2021
Application intake for the spring 2021 payment from Alberta’s small business grant is now open. continue reading

Sunlight and COVID-19 Mortality: Is There a Link?

Friday, April 23, 2021
The researchers found that sunnier areas are associated with fewer deaths from COVID-19. The reduction in risk of death observed in the study was found to be completely independent from vitamin D levels; the work only incorporated countries in which the level of UVB light was not high enough to form vitamin D in the timeframes analyzed.  continue reading

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