In the News

I met with a salon group that has been using SmartSun Therapy medical grade red light beds in their stores for two years. The purpose of the meeting was to discuss what we’ve all learned about red light therapy services in the tanning salon environment. In the meetings, we discussed everything from customer experiences and feedback, marketable treatments, session and membership pricing, operator and consumer education, and non-salon competition. continue reading

Could sunlight help treat disease? A growing number of studies find potential benefits of UV light therapy for conditions like multiple sclerosis, Type 1 diabetes and Crohn’s disease. continue reading

Social media is key to marketing in this digital age, helping businesses drive growth, engage with customers and clients, build trust and tell their brand stories. “These days, every company should view themselves as a media company in addition to their primary business activity,” says  Daniel Asfaha, Manager, Partnerships at BDC, formerly in Advisory Services, where he helped companies with their growth. “It doesn’t matter if you’re just starting out or well established, social media can help you achieve your business goals.” continue reading

Key Points - Vitamin D and cancer prevention: Robust evidence links optimal vitamin D status with significantly lower risks of breast, colorectal, prostate, lung, melanoma, and at least a dozen other cancers. - Impact on treatment outcomes: Adequate vitamin D levels are associated with enhanced survival rates, reduced tumor progression, and lower metastasis incidence. - Underlying mechanisms: Vitamin D exerts anticancer effects by regulating immune function, inhibiting malignant cell proliferation, reducing inflammation, and promoting DNA repair. - GrassrootsHealth’s legacy: Founded by breast cancer survivor Carole Baggerly, GrassrootsHealth leads a global movement advocating for vitamin D awareness, testing, and personalized supplementation to empower cancer prevention. continue reading

If you’ve hung around here long enough you probably know by now how much I love sunlight. Our bodies are hardwired to need the sun, but we live in a society that’s often telling us to fear it. In this episode I unravel some of the top myths and misconceptions about sunlight and why we need it to live our best lives. continue reading